12 JUNE 2018
PHOTOGRAPHED BY KATE ANGLESTEIN
I remember when blogging first began; it was like getting a glimpse into someone’s diary. People could be uncharacteristically open under the relative anonymity that the internet provided. They could rant about their boss, regale you with an embarrassing story from a night out, share the best recipe for banana bread or reveal which unexpected brand makes the perfect jeans.
As a writer, I've spent the last 10 years working my way up from beauty intern to editor. So when traditional print media began to peter out, I knew I had to adapt to survive. Inspired by bloggers like Grace F Victory who manage to walk the tightrope of authenticity while monetising their social channels, I decided I’d give blogging a go.
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