Linda Leon BMP

Hire Book Marketing Professionals through Ghost Writer, Inc. - you will then get more affordable rates!


Book Ghost Writer or Book Ghostwriter - which spelling is right?

Book Ghost Writer or Book Ghostwriter?

By Karen S. Cole | March 12, 2016

book ghost writer
Have you noticed that ghost writer is also spelled ghostwriter? Either spelling is equally appropriate. However, author clients seem to prefer the use of ghost writer, especially when it comes to the phrase book ghost writer. For some reason, major search engines are finding that people type in that phrase more often than book ghostwriter.

I am trying to move up under the terms: ghostwriting services, ghostwriting service, ghost writing services and ghost writing service. What are Ghostwriting Services, you may ask? Well, GWI has your individual, bestselling, midrange or student book ghost writer, and the only catch is that we offer you a plethora of related services.

This can run you into under or overspending. So I do my best to guide you through the complex worlds of book ghost writing, literary agents and book publishers, so that you will not overspend. I work with a kind of sliding scale fee arrangement, where those with less money pay less, and those with more pay more. But a lot depends on the search engines.

I would also like to move up under these phrases: ghostwriter services, ghostwriter service, ghost writer services and ghost writer service. I have to be careful about keyword stuffing, as the search engines tend to penalize businesses for that practice. But I get plenty of leads in every day, and now I am running a blue chat balloon window to assist you. Check it out on the main Ghost Writer, Inc. website:

Content Ghost Writer - Outsource Content Writing

Ghost Writer for Content

ghost writer for content
There are many pros and cons to outsourcing content writing; on the plus side it can save time and money compared to hiring an in-house writer, but on the downside it can be daunting to work with writers who don't have insider knowledge of your business, products or customers. It is therefore crucial that your brief provides all the information a ghost writer for content needs to produce high quality, relevant content which engages with your audience. Here are my suggestions for writing a successful ghost writing brief.

Give examples of your brand's tone and style

As a successful brand you've no doubt worked hard to capture a style and tone which relates to your audience and it would be a shame to lose this when a new writer comes on board. List a few key pages from your website and encourage the writer to follow a similar style. It could be friendly or formal, humorous or serious; no matter what your brand's voice is you need to stick to it, so be clear on what it is.

Be explicit about what you want

Sometimes we have a clear view in mind of the type of work we want from a ghost writer for content, and other times we're open to ideas. Either way, be explicit when instructing your writer so that they can provide you with exactly what you need and include all relevant information. This includes content that you don't want, for example on topics you've already covered or that which a competitor recently wrote about.

Describe your target audience

Your content won't interest your target audience unless it speaks to them on their level. An article about nightlife in New York sounds simple enough, but a target audience of 18 to 25-year-olds will be looking for very different information than those over 60. It can be incredibly important to explain who your target audience is in these types of circumstances.

Be clear on keywords

Whilst it can be tempting to ask for copy which includes all of your keywords it can be detrimental for the writer who is expected to cram in phrases which may not suit the subject matter of the content as successfully as they should. As a general rule of thumb, choose a primary keyword and maybe one or two extras, both of which should be highly relevant to the first. This helps the writer to understand exactly what topic they should be writing about which leads to better quality content, both for SEO and the reader.

Include your USPs

When it comes to persuasive web pages or product descriptions, it is essential that you tell your copywriter why they should choose your products or services. What makes you different from your competitors? Are there any special services you provide? Only when your copywriter knows your unique selling points will they be able to create truly compelling content that leads to conversions.

Be open to suggestions

Whilst it's important to provide a ghost writer for content with a clear brief there is such a thing as too much direction. Sometimes a fresh pair of eyes on your brand and content can come up with innovative ideas which your audience will love. Don't be afraid to let a ghost writer choose the angle of the article or to use their own information sources. They may come up with something you'd never have thought of and which your audience loves.

About the Author

Martin Harrison is co-founder of the website content provider Copify. You can follow him on Twitter or connect on LinkedIn.



Acclaimed Book Author and Ghostwriter Holly Robinson

Confessions of a Ghost Writer: Pay No Attention To That Woman Behind the Curtain

02/24/2016 01:30 pm ET | Updated 2 days ago


Recently, I appeared on a radio show to promote a literary event. We were talking about my latest novel, but inevitably the host asked, "So you're a ghostwriter, too? Who have you written for?"
I laughed and gave my standard answer: "Sorry. If I told you, I'd have to kill you."
"But don't you even care if your name's not on the cover?" he asked, sounding offended on my behalf.
The truth? No. I write novels, essays, and articles under my own name, but when I'm ghostwriting, my job is to stand behind the curtain and channel a voice.
By now, I have ghosted over twenty books. I fell into the profession accidentally when my agent, who knew I'd studied biology in college, asked if I'd be interested in helping an editor fix a messy health book written by a doctor. In other words, I was the book doctor to the doctor. It was fun. It was easy. And it paid enough that I started fantasizing about taking out smaller college loans for my kids.
Fixing that one book quickly led to another. The jobs seemed to fall into my lap. Ghostwriters may be invisible to the public, but editors know who's behind the curtain. Gradually I expanded my projects from just health and science books to include memoirs by business executives, cookbook authors, and celebrities. I was being introduced to whole new worlds both on the page and off.
These projects have also led me to develop more creative ways of working, since one reason celebrities make all of that money is because they never sit still. I interview my clients in person occasionally, but more often by phone, as the client rushes to the next TV shoot or salon appointment. One actress was so busy on a stage production that she had to answer my questions via Dropbox; I fed the questions to her talent agent, who then sent me audio files of her responses. Another actor could call me only late at night, after hosting his TV show.
"I bet you hate not being able to write fiction full-time," a friend said recently, when I mentioned a new ghostwriting project. "I mean, it's not like a book is really yours if you're ghostwriting it, right?"
Yes, it's a little surreal to walk into a bookstore during an author event, as I did recently, while someone else is reading a chapter I wrote--especially in a sonorous male voice very unlike my own. It's often difficult for me to sit quietly in the audience without shouting, "Hey! Read from chapter four! That's the really exciting part!"
But, once you finish ghosting a book, it's not yours anymore. The book now belongs to your client, as well it should. And writing these books is a gold mine for a fiction writer like me who is interested in studying character development, new settings, and how to build narrative tension. "Ghostwriting" can mean anything from developing a messy partial manuscript to riding shotgun through another person's life in real time. Sometimes I'm acting as a journalist, researching background material. More often, I'm in a therapist's role, asking, "How did you feel when that happened? What impact did that have on your life?"
My goal is to ferret out the truth of a story. I love hearing a client say, "Wow, I can't believe I just told you that," because then I know we've got something raw and real that we can polish and share.
Once I've gathered the material I need, I become a quilter. I remember my grandmother laying out her swatches of fabric on the living room floor until she found patterns that pleased her. That's what I do, too: I take these fascinating scraps of material from people's lives and piece them into unique patterns. Yes, I might add my own touches with the hand stitching, but that is strictly ornamental. The tone and cadence should belong distinctly to my client, so that anyone who reads the book can recognize the voice.
The longer I do this work, the more honored I am. I have learned to banish my own experiences and expectations of what a story "should" look like. Instead, I let the pieces emerge and fall around me in an infinite variety of patterns, so that I can piece together powerful stories that deserve to be told.


Best Developmental Book Editors

How to find the best book editor for your novel - Developmental

By Peter R. | January 9, 2016

best developmental book editors

Let’s face it, self editing can only go so far. So, unless you are a terrific book editor yourself, or have some willing friends who are, publishing a book which hasn’t undergone external professional editing shows a lack of professionality that can prove fatal to your credibility and, ultimately, your sales.
In fact, even the most compelling novel in the world ends up having its readers screaming with frustration if on any given page their eyes trip on a new typo or grammatical mistake.
Unfortunately, it’s not always easy to find the right editor for your novel. In fact, book editors and writers need to work together and build up a relationship. And like in all relationships this can be a tricky process. This is why I compiled a list of aspects that are important to consider when looking for a book editor—like they say, well begun is half done...

Excerpt from the blog of Peter Rey, Developmental Editor


The Importance of Using a Ghostwriter

Why do people use ghostwriters?

By Karen S. Cole

why do people use ghostwriters

I just purchased new computer equipment. It’s a Lenovo instead of a Hewlett Packard this time. HP was made in Germany, then came to the United States and then traveled back to Germany. I dreamed of getting another Toshiba Satellite, made in Japan where they invented the transistor that enabled the personal computer to occur, but this idea was better: Lenovo is simply simpler. The keyboard is more or less like an old fashioned typewriter. It starts, stops and is a nightmare’s dream when it comes to not over-sizing the type on a regular basis. I may finally be being held in the arms of Lenovo.

It’s Swiss or something. Did you know the Holocaust, the stealing of their wedding rings and other jewelry…the money was carried by the Nazis up to Switzerland. Our Internet was built upon the bones of the Catholics, Jews (vu den), the Protestant sects and the Nazis themselves, mainly German soldiers with no way to go home. You can’t go home again – Thomas Wolfe, American writer.

Why do people use get important points across to their readers

Perhaps you don’t know what that means to me. Perhaps you do. It means a great, great deal. I feel like I am somehow engendered, in order to do something important in the world, after millions of people died so that I could end up with a personal computer. So I put together a blog called Serious World Politics. It is an attempt to tell the whole world what Pogo had to say, “We have met the enemy, and he is us.”

Nobody, not even England, is to blame for the worldwide presence of “little schools” and concentration camps. So when we screw with the “enemy,” we get screwed. The best I can say for them is they create jobs, coming from The Inquisition, which is still active in both Italy and the Philippines. That much I know. I’m a ghostwriter, who runs a ghostwriting service. It’s hard work, day after day, but once one is born one must remain alive unto the end, my friend.

So think about that the next time you see someone use a ghostwriter.